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AMAALA announces incorporation

Ultra-high-end Public Investment Fund (PIF) hotel and residential project, AMAALA, is set to become an exclusive, sustainable destination for well-heeled adventurers through transformational wellness, arts and the purity of the Red Sea.

Vibrant corals team with marine life in the Red Sea near AMAALA

RIYADH – 09 DECEMBER 2019 – AMAALA, a visionary Public Investment Fund (PIF) giga-project underway in northwest Saudi Arabia, has been incorporated as a standalone company. A jewel in the crown for the Middle East Riviera alongside a hidden, untouched and thriving stretch of the Red Sea, AMAALA will set new standards in sustainable development while placing the Kingdom on the global hospitality map, offering a vibrant and progressive destination for recreation, wellness and celebration of the region’s rich cultural heritage.

Yacht Marina at AMAALA

Located along the Red Sea and within the Prince Mohammed bin Salman Natural Reserve, the 3,800-square kilometre (1,460-square mile) giga-project will form the heart of the Middle Eastern Riviera. AMAALA will blend wellness with creative and social offerings to take guests on journey of holistic self-transformation. The development is slated to include 14 of the world’s top hotel brands and more than 800 residential villas, apartments and estate homes, alongside 200 high-end fashion establishments, an arts academy and wide variety of galleries, ateliers and artisan workshops, as well as signature dining and world-class marinas and sporting venues.